In 1937 British publishing magnate Sir Edward Hulton, launched Picture Post magazine. He appointed Stefan Lorant as Editor.
The Post became a publishing phenomenon. Throughout the war years, Picture Post was required reading in Britain – at times its ‘readership’ was reported at over 80% of the population. The magazine’s liberal, anti-Fascist, populist editorial stance, coupled with candid 35mm photography by a whole stable of extraordinarily talented photographers, was a runaway success.
The Hulton collection is generally regarded as the greatest archive of photojournalism by those ‘in the know’ showing history in pictures over the last millenium.